Friday, 28 June 2013

Assignment Strategic Managent

1. ABC company ltd actively started its business operations 5 years ago For the first 3 years of its operations, the company performed progressively well in the areas of profit, general growth and cost management. However, the last 2 years have been characterized with wanting performance .Profit has been dwindling, operational, transaction and administrative costs have been systematically rising. Further there have been complaints by customers on the issues of product quality and customer service. there is general customer dissatisfaction leading to low retention levels.
    
    You have been hired as a consultant to advice management on the way forward.

Required:

Explain possible ways the company can pursue to enable the organization achieve its:

a) cost leadership goals (10 marks)

b) Differential goals (10 marks)


2.    Explain the concept of learning organizations and its role in strategic management processes of organizations. (15 marks)

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